Right on! owners will understand a recommendation scale (on a scale from 1 to 10), we can use every possible metric internally and save them the headache. If we can gain their trust, that number might be everything they need.
I reckon you will have to go through type 2 people before acquiring type 1 people. I just came across materials that explain the Islamic Banking system; where the risk of financing an asset is shared by the bank and the purchaser of the asset. How about bringing a micro-financing institution in the middle (perhaps one that follows this Islamic Banking system) who will pay the asset owner while betting on the startup; all the while sharing the risk with both the parties (asset owner and startup)?
This will be a complex financial model. I'll see if I can come up with some stable form of transaction agreeable by both sides. If you require any assistance on this, drop me a line at subhankar.sett which is in gmail. I'll try my best.