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Those titles were easily available, and better supported, on other platforms. Why would anyone switch to Linux to play them?

I bought my first Macintosh just to be able to play Q3Test, before it was released for Linux or Windows.

If you bought a mac to play Q3Test, surely it's not beyond the realms of reason that someone with PC, would dual-boot Linux to play a game (since it's no cost).

I think more in terms of having a breakthrough in mindshare. A big game that is exclusive to Linux, at least for a few months or more, could give Linux the buzz and mind share it needs.

Saying "Battlefield 4 will be released for Windows/Mac/Linux" doesn't mean nearly as much for Linux as saying "Battlefield 4 will be released for Linux-only this year".

steam is already successful.