when the rumours started swirling about apple launching a phone people could not believe it. like at all. apple, the ipod guys, building a phone?! no way, what a joke. you had the photoshops of ipods with a dial, etc. analysts explaining why this was completely wrong, impossible and apple was doomed.
same at the launch of the iPad. same at the launch of the iPod (less space than a nomad, no wifi, lame). what the fuck is a nomad one might say today.
those great photoshops of steve holding a giant iphone to his ear, hilarious. an iPad, buhaha, bunch of retards at apple. but now the galaxy note makes perfect sense. to exactly the same neckbeards who laughed at apple's idiocy before.
apple is indeed the most frustrating company. it somehow has defied gravity in the second jobs era and proven that large swaths of the tech world couldn't define taste and style if their life depended on it.
and perfection, like the iphone launch, is a matter of style and taste.