Categorizing product features? This already exists: The Kano Model (80s)
en.wikipedia.org
en.wikipedia.org
My preference is still with the formulation Slava came up with:
1. it's slightly easier to think only about 3 buckets 2. category names are more descriptive 3. their explanation in the post makes them more approachable/easier to grasp than formulation in the Wikipedia page
I haven't read the book, nor did I know about Kano's model until today, so thanks again.