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Site looks great and congrats on the release.

This announcement suffers from the common problem of assuming readers already know what Ghost is. A few paragraphs down you mention Markdown and Jack Kerouac so I assume Ghost is related to text editing, but a sentence or two at the very top that explains Ghost would make this much better.

Again, congrats on the launch.

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I was confused by this as well. I don't think every page needs to have the product description and mission statement at the top, but I should at least be able to click on a logo to find out more.

As is, I actually had to type in "ghost.org" manually into the URL bar because they don't have a link from their blog to their website.

Does a website have to summarize the purpose of the website in every article it contains? Could you have just looks at the address bar, typed in ghost.org and found out easily?

I think not every article. Probably a good idea around release though...

Why not a link or something?

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