Actually, this is what amuses me in the whole privacy affair. So a bunch of companies were using and abusing your data to target ads at you and shape your news stream so that it's more addictive, and people were cheering. A government (still mostly democratic, though not from my non-US perspective) is revealed to snoop on people illegally and people rage. I don't actually question the rage – but I see the complacent acceptance of the private companies using the same data as amusing.
A large part (not whole, though) of what NSA does is taking your stuff from the place it already shouldn't have been. We're complaining about a fireplace in a burning forest.