I am one of the co-founders of the Vulnerability Reward Program at Google. It's one of the longest-running and most generous programs of this kind: since 2010, we have paid out around $1M in rewards for more than 1,500 qualifying bug reports in web applications alone. We take great pride in keeping the process responsive, friendly, and hassle-free.
Of course, it takes just one bad experience to undo much of that. Tom's report is a valid issue. The reward panel - of which I am a member - decided that it did not meet the bar for a financial reward. I stand by this decision, but I think we should have been more forthcoming, precise, and responsive when communicating that. In other words, I think we messed up.
PS. If you ever run into any problems of this type - or just want a friendly soul to chat - please do not hesitate to poke me at lcamtuf@google.com :-)