Apple released a new ad for Mac Pro

I saw Elysium on Monday and this was shown before the film. That's why they are calling it a trailer.

http://tubelor.neocities.org/

I get it, it's hilarious because some trash cans are cylindrical too. Well done! That's far funnier than noting that it's cylindrical for practical reasons.

I don't know about how affective the ad will be for sales, but, from a purely aesthetic point of view, I love how abstract most of the imagery is. Almost every shot is made up of only a few lines or gradients. Someone had a lot of fun with those renderings.

Isn't this the same one that was shown at WWDC when the Mac Pro was introduced?

No, as i remember it was another one

I just watched the two side-by-side (http://www.theverge.com/2013/6/10/4412350/apple-new-mac-pro-...) They're exactly the same aside from a 3 second full-product shot at the end of the WWDC one that's omitted from the new Cinema one.