I know and respect Chris and Jenny. Although I'm against working with family for the most part, if you must, I agree with most of the advice. However, the Co-CEO choice is a complete cop out. It never works. You're simply delaying a decision under the guise of marital compromise, but your business will suffer if/when you hire more people. Just my humble $.02.
Like any strategic team, roles and responsibilities are defined (be proactive) and weaknesses are complemented by strengths, vice-versa...like the divide-and-conquer described, spot on! In similar fashion, I'm starting a company as well, and while I'm not married to my business partner and co-founder, I'm mindful that I draw from best practices from my marriage of 14yrs, e.g. "Let the small things go", "choose your battles", and "there's more than one way to skin a cat"...my two cents - best wishes on the Loveseat... ;)
Excellent tips! Any couple working on a business together should read this!!
The app looks like a great idea too!
Love it all... love the post, love you two, and love the app = Loveseat. Anxious to see more of all.