? This is supply and demand: the use as a currency/store-of-value is extra demand, hence the price is higher, and other users (like science) will demand less gold.
> The process involved in deposition must be considerably more expensive than the actual material involved (a gram of gold is about $44 at today's prices).
Which is ~$44 you wouldn't have to pay for another metal, and the penalties only get worse from there. (Want to manufacture a billion smartphones for Africa using efficient gold circuits? Sorry, not going to work out well.)