Yeah, slow and steady growth...
Lower prices here and there, raise them elsewhere to offset the cost. Their accounting department definitely has to be kept on their toes, especially to make sure things don't fly off the handle too much.
They've really delivered. I've tried to not like Amazon, but they keep impressing with their fast service, availability, low price.
I went to Amazon that night, and with Prime, I got it in 2 days, for about $10 less than the local brick and mortar stores.
How can anyone compete with that? Especially if they build out their same-day service?
For instance, I ordered a new monitor a couple of weeks ago. On the day it was delivered I noticed that Amazon had the monitor for $20 cheaper. So, I opened a chat window with a service rep basically saying "Hey, can I get that $20 back?" and a few minutes later I get "Sure, you should see the credit show up in a couple of days."
I mean, it's that type of interaction that makes it really hard to use other retailers.