Three of My Customers Have Cloned My Product
myles.io
myles.io
Ideas do not create value for a customer, execution does. Perhaps it all relates back to the fallacy of passive income and the build it, release it and sit on a beach philosophy that just isn't reality in any competitive business environment.
"I don't mind that their app does exactly the same thing as mine. Or that I could lose business over it. It's that they've slavishly copied the minor details that I'm so proud of."
The minor details I think are a result of execution, not the ideation. However I think you'd disagree - would love to hear more on 'executing at a high level'.
- 1: Domino's, Pizza Hut, Papa John's
- 2: Little Cesars
- 3: Mom & Pop shops selling ~$5 pizzas
All three types offer pizza (not identical, but still) and seem to coexist just fine but their strategies are pretty different: 1 & 2 spend millions on national campaigns, 1 & 3 offer delivery, 2 & 3 have really cheap pizzas, etc.
I think the takeaway is that product alone isn't enough, you also need a solid strategy to take a place in the market.