the video, if it is self-made, is really good. possible the one or another scene i would make a little different, but generally it´s awesome.

some further thoughts: the cookie should be a surprise, and nothing which is getting usual... with such small things you can surprise your customer again and again.

when it comes to your landing page:

- please make the button clickable.

- make the "try now"+ zip code entry above the fold + video smaller

- add a price table which looks more professional

- add a discount / free trial to the first order

- add the notify me directly after zip input, if service not available. if you get featured somewhere in a huge magazine, you will use thousands of potential leads here.