- Their website is easy to use and clear
- Access via a simple API
I've used them for some side projects - although they aren't feature-full for bigger ones, they are great to use.
DigitalOcean are only special because they "play" the start-up game - lots of hype, marketing, get journalists on their side to write nice things about them, etc. - and this gives investors something they can bite into.
The difference between DigitalOcean and other low end providers is that DigitalOcean isn't interested in making money as a business, they're happy to lose money as long as they get more in the front door from investors. Meanwhile other low end providers look more like lifestyle businesses and thus growing slowly and organically.
Except for that part where as they grow they develop economies of scale that allow them to undercut the "lots of providers". There's more than one way to play the game.
I just don't feel there is anything special about DigitalOcean, nothing that indicates to me that the founders really care about the technical nuances and details of server hosting.
Instead, my impression is that the company will continue to be pimped and supported until a profitable exit is reached. It seems to be all about money. It's hosting today, but tomorrow it could be nursing homes.
It seems to me that economy of scale does not translate so well to hosting companies. Sure you might be able to get slightly better pricing on servers and connectivity, but complexity has a cost, and it goes up as you get bigger.
And would you trust your hosting with Millions of VC backed money or a small VPS company? ( No offence, it is all part of perception and marketing )
I think for less then $10 hosting only, Ramnode and many others LEH wins. But if you want sometime in production that needs more power in the future DO have you backed.
I don't see any reason to "trust" DigitalOcean more or less than a company like RamNode. VC backed money is not a guarantee against failure or problems with your hosting account.
The potential of instantly scaling up to 96GB of memory and an API are an advantage, but it's not exactly a killer feature. I would imagine it's a small minority of DO customers that ever use those features.
2. Exceptional user experience