It's more like $60k in USD, and while that is still lower than I've ever made out of college I have a suspicion that you are not aware of how cheap the cost of living is in Podunk, Nowhere. I don't even live in Podunk, Nowhere, but in a rather large but medium-COL city, and I do very well for myself.
I can't help but laugh when a friend in SF, making easily $30k/year more than me, can't even afford a place with his own washer and dryer. Meanwhile I could buy a 4+ bedroom house with 20% down after one year of working; or, if I choose to rent in the city, I can get one of the nicest apartments the city has to offer in an upscale area. The only nicer places would be high-rise penthouses with doormen, valet parking, and panoramic views of the city.
Granted, the real problem here is that London is not cheap. It's fucking expensive. So you're not going to be living like I am on that sort of salary in London.