Information Week needs to go back and read the statement, there wasn't a 5% drop in internet traffic. The claim was that Google makes up 5% of the internet traffic normally and it was slow or down for a minority (17%) of users. If it was down for all those users (it wasn't) and they didn't go anywhere else (they did) the drop would be .85%--a veritable drop in the bucket. Considering all the buzz of the problem net internet traffic probably increased as people kept checking, blogging and bitching about it.
> But if you happen to be Google and your content constitutes up to 5% of all Internet traffic, people notice.