That wasn't my impression when I left this field for chemistry in 1989. Back then "we" were saying "this doesn't code for specific proteins, is it junk, or does it have function?" The consensus then was "junk", and the recent claim otherwise is speculative as I read it: http://en.wikipedia.org/wiki/Junk_DNA#Junk_DNA
The flip side is by then we were realizing that DNA moves around a lot more than we'd though, and transgenic organisms were common in nature ... or at least tries, Nature is much more a script-kiddie than us and most of those "attempts" fail.