I see a bigger problem: the fact that things like citation counts are being used as a metric. We should be judging researchers by whether or not they are solving problems (or if they are helping other researchers solve problems -- like developing new research tools and techniques, or publishing negative results that tell other researchers what to avoid). It makes no difference whether a paper is cited one time or a hundred times. It makes no difference if a research publishes one big paper or ten smaller papers. What matters is whether or not progress is being made.