I could see it being quite a difficult service to get off the ground. The barrier to entry may be (comparatively) low, but I couldn't imagine clients being happy with you taking credit for the copy that they buy even on your own site - do you have a strategy to handle this and get people talking about the service you offer, or are you planning on relying on banner/text ads to bring in new clients (or is it something that's not entirely sorted out yet)?
Either way, all the best, and good luck, I hope it works out for you.