Is this project serious, or satire? If it's the former, we have no interest ($450? Who do you expect to use this, no major Brand Retailer will green light this, for both cost, practical application (a plug? Just how do you think retail space is planned out?), non-focus group aesthetics (97% of your market will not enjoy the '70s retro look) and the idea / concept cannot be protected at all legally - in fact, it probably breaks at least two patents I can think of); if it's the latter, you might be the top viral PR company of 2013.
No-one in 2013 can produce retro-1970's SF Geek-chique like this and not being framing a viral hit, especially with Face Book as its target. And yes, we do mean "hit" in a dual sense.
If you've not even seen the latter, I'd strongly suggest quickly (ahem not going to use the usual buzz word, but you should know it) your start-up, mulling over your skills, and seeing how much money you could make in an alternative market.