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Something similar happened to an app I built. The direct competitor in the web world (they had no app of their own) posted a 1-star review using his real name no less, mere hours after launch. This was followed shortly afterwards by 2 more with very similar wording. No luck in getting them removed and we just had to live with it, though it no doubt hurt a little that our first 3 reviews were all 'This is app is crap lol'.

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It hurts in sales and it hurts in the gut. My app mostly has 4 and 5 star reviews, but it reached a wider audience recently after an update. Now the only reviews that appear are a recent pair of 1 and 2 star diatribes written by morons who barely turned it on before penning their illiterate, factually incorrect drivel.

It was never a high seller, but there's a clear and definite drop in sales after the 1 star review appeared.

I don't like how the app store makes it hard to find older reviews. I don't like how I can't comment on reviews. I don't like how I get no ability to reply through iTunes Connect to try and reach out to resolve any issues mentioned (when there are legitimate issues). I don't much like that the world is full of spiteful arseholes, either. Not much I can do about any of that unfortunately.

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