C programs start up faster than HLL programs. They run faster. They consume less memory. They tend to be more responsive.
From "looking up an object by its string name" to "splitting a string on the comma character" to "running the following functions on a 10hz timer", simple operations that all programs do have less overhead in C than they do in many high level languages, because the C program isn't creating and disposing of hundreds of little objects every time it does one of those things.
Hey --- I write most of my code in Ruby. I'm not saying you should use C. But you shouldn't make up bad reasons not to use it when there are so many good reasons to cite.