I see - I was probably looking at it from my own perspective, which is not your target audience.
I'm not sure the reception you're going to get on HN is reflective of your customer demographic. I think most people here can and would just run up their own pretty easily.
I guess your audience (I just noticed you include hosting) are those without the technical ability to do this work themselves, as opposed to those who could, but don't have the time or other resources to do so.
All the best with it :)