During this whole fiasco, I was trying to put myself into their shoes on what they were trying to achieve. On the outside, it looks like a great idea. The ability to share games with family. No longer you need to carry discs to your friends house. You can lend them games to strangers on the Internet without worry about losing it. You can have an organized catalog on the cloud, and never have to get up to pop the disc in. Sell the disc game to X over the internet and cut out the middle man (Gamestop). etc...

However the whole, connect 24 hours to verify the ownership of the game is a big turn off. I understand that, theoretically you could sell your game and then keep playing it on a switched off console. So if it were you, how would you go by achieving all the pros and none of the cons without enforcing DRM? Not supporting DRM but genuinely curious.