However, in my mind, there is a potential issue that the article doesn't seem to mention.
How do they keep the balloons up for a long period of time, fighting all of the different variables of weather, gas leakage, temperature variances, material degradation due to being outdoors?
Fiber and copper stays in the ground undisturbed for decades, because it's cheap & low maintenance, barring from breaks.
While this seems cheap and easy to deploy, keeping it running is another thing entirely