The bet was:
Mine - refer.ly would die and a new company would arise. The new company would be about business meta data. Then as she published the blog articles, I modified to state they would be selling data to VCs. I knew the so called pivot to compete with medium was a bluff, because there was no financial incentive to do so. Plus this team had always been very data driven.
The other bet - They would pivot into a medium with social features (AKA a social blogging platform(whatever that means)).