Can you clarify who exactly are your target customers. Wall St banks ?
Can you clarify who exactly are your target customers. Wall St banks ?
The Product will appeal to wide range of audiences of all ages. People will share The Product with their friends, family and co-workers over social media sharing websites. The Product will be blogged about, tweeted, shared, liked, +1'd, reviewed, tagged and even more. The Product will be viral.
The Product will satisfy corporate clients in ways no other product has. The Product will deliver integrated solutions within tight deadlines and boost company morale by over 200%. The Prodiuct will make employees want to work through their lunch break and stay late after work.
The Product is for you. For Everyone. For the future.
I was busy figuring out the product until I got sidetracked with the website, now I'm on that & marketing.
It'll help me with my marketing to have a handle on my target market, so its only natural that this research comes next.
My cousin's husband is in banking, and I just reached out to him today to talk with him about resources that'll help me gain an understanding of the kinds of workloads that my customers might run. At the very least he'll be able to point me in the right direction as to where to conduct research.
What you choose to focus on will make or break your business. The banking industry is a tough one to break into, so it's an uphill battle to begin with. What you think is a "natural" next step, is the furthest thing from it.
The fact that you are conducting research through a cousin's husband is a red flag. You need personal knowledge of the industry. You need to be balls deep in the banking industry before you try to cater to their needs.
Sell something you have an interest in and your enthusiasm will shine through, thus increasing your odds of success.