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shanelja

Presumably, they either used Javascript via:

document.location.href = "http://www.google.com/ "

or the HTML meta redirect:

Both of which can redirect your browser to another location.

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So the redirect was there all along, waiting for a trigger?

More than likely, the way I would do it would be to wait for content entry, IE, your "o.O", post my message along with a redirect for a few seconds lag. To give you time to read that you were being redirected before redirecting you.

I was wrong

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After reviewing the source code, they use javascript to submit a form which redirects you to another website, carrying along some marketing data such as what brought you to them, etc.

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