From this 2010 article [1] it says charity buzz takes 20% off to cover operating expenses. So this winning bidder just wasted $122,000 that could have gone to charity. I would rather donate directly and have all the money go to the charity and then call up Tim Cook and say, "I just improved my supply chain efficiency by 20%. Want to have coffee?" Any CEO would be crazy to turn down the opportunity to talk to me. Of course, I don't care about talking to Tim Cook, so I'll just donate my measly few bucks like any decent person and get no recognition out of it.
[1]http://www.bloomberg.com/news/2010-12-27/jay-z-s-new-year-s-...