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A much debated topic around here as well! We decided to put our logo on the back of the card (small) with "from my iPad" underneath it. Thus far the response has been "oh, cool!" (with a hint of "interesting") rather than "oh - this is crappy and cheap"

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If the whole point is to disguise the effort spent, 'from my iPad' kills that premise.

You are essentially sacrificing your product's value for word of mouth.

You are essentially sacrificing your product's value for word of mouth.

He very clearly mentioned that the response has been more warm and positive than negative. So it seems obvious to me that they are not sacrificing their product's value at all.

He can tout that all he wants, recipients of cards aren't going to be giving direct feedback and the sender is going to be thanked regardless. Having 'made with iPad' cheapens the card anyhow, throw your brand on it, and stop being greedy.

"He very clearly mentioned that the response has been more warm and positive than negative."

Maybe that's true so far, but I suspect the early-adopter users are more forgiving of a lot of things. The hockey-stick users might be less so, and IMHO they need to be looking forward to those.

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