Bruce Sterling: Fantasy Prototypes And Real Disruption [video]
nextberlin.eu
nextberlin.eu
Edit: Is it just me, or is there this underlying current of hostility coming from him. He says ingratiating things the the attendees occasionally ("you're smart", "you're an organized group"), but it feels like he's mocking them somewhat.
ASU held Emerge2013 (http://emerge2013.asu.edu) a few or so ago. There were some workshops that ran from midweek to the weekend, and on the last day there were some workshop presentations, talks, festivities. It was quite fun (I was in a workshop).
Sterling is ASU's "Visionary in Residence." http://csi.asu.edu/csi/introducing-csi-visionary-in-residenc...
He gave the closing talk of the conference. It was pretty interesting, for two reasons. One, I learned about Vaclav Havel. Two, Sterling called out the conference for being (if I recall correctly) a bit too self-absorbed and navel-gazy. That is, while it was fun and no doubt interesting to the attendees, what practical value did it generate?
I may be recalling the details wrong, but the essence of it was that while he thanked ASU for putting on this grand show he was also willing to poke a stick at it and question its value, question whether it worked in a notable way.
I think in a way he missed the point (or a point), and perhaps had the wrong expectations about the conference, but I'm glad people are willing to stand up and push people to question he things they are doing.
[edit: Just started listening to this Berlin video. "Diegetic prototypes". He's big on that; used that same term in his Emerge2013 talk.)
I can see a use for that. If you can get someone that has a true insight into your industry, and can combine that with the ability to subtly (or not subtly, whatever works) get you to reassess some of the less useful industry behavior, there can be a real benefit. A keynote speech at an industry event also becomes one of the best avenues for delivery.
Design fiction orgs to look up: Superflux, Near Future Lab, Arup Foresight, Royal College of Art, Art Center College of Design, Arizona State University eMerge.
Don't need to write science fiction about future possibilities, just make a low-budget high-polish design fiction film and release it online.
Science fiction is a form of fiction, design fiction is a form of design.
The cycle: question mark -> rising star -> cash cow -> dead dog. Those that live by disruption die by disruption.
In the startup world you work hard and move fast to make other people rich. Then these financiers buy governments and destroy the middle class with "austerity."