Resume Writing for CEOs

You're correct in that most CEOs aren't sending out resume "cold calls" or answering ads. However, even when you are suggested for a job via your professional network, the first step is going to be the company wanting to see some sort of career history.

Unless you are going to be hired by people for whom you have worked before (or you are a "name" (i.e. Steve Jobs)), there are some formalities that are usually part of the deal.