What is it? Why should I learn it? What are its "killer" features? Ain't nobody got time to learn about every new prog. language.. :)
https://github.com/raganwald/homoiconic/blob/master/2008-11-...
Personally, I've fallen in love with it a few years ago. Even though I don't use Factor for anything practical, the language itself (as well as Forth) has taught me a completely new way of thinking about problem solving. Something that I benefit from in other languages I use.
So if there is one reason you should at least check it out, it is that it will make you a better programmer. And I think anyone who's been writing code long enough, will know that there is always room for self-improvement.