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Dear customer, we have a Hippa/PCI/confidential-in-some-other-way message for you in our in-app message center. Please log in to view it. Yours, The Management.

There, that was easy. Otherwise, just send me the message.

Agreed. Insurance providers, banks and other people required to send secure messages probably already have you as a customer. They're not trying to drive traffic to their site for an extra ad impression.

My bank does that with bills. Honestly it is one of the reasons why I hate my bank, but the worst part is I can't turn it off.

Just send it to me, my email is better protected than your site anyway.