The Benjamin Franklin Effect
attendly.com
attendly.com
You don't game HN by writing link bait, because articles without substance are rarely voted up. You just write what you hope is great content, and HN is one of the places you will seed it if you think it is appropriate for a tech audience.
I guess it's novel in that the headline says something completely different from the article. Do you have a separate editor for your headlines, or is that excuse only for newspapers?