SO 74 Bitcoins are worth 75$ value Amazon giftcard? How is this not ripoff? I mean 1 Bitcoin is like 140$ and if you buy Amazon giftcards in bulk I assume one can get some sort of price reduction.
You pay the equivalent of $74 in BTC according to the live exchange rate. So you pay USD 1 less.
It's not a ripoff, it's a discount. example: Right now, you'd pay 0.3333 BTC.
Again, I see that the UI isn't 100% obvious, I will make sure that it is updated shortly.