His initial #dealwithit comment reflects a lot of what people are seeing in the industry today, so it's easy to believe he was serious and holds that opinion. Brushing off serious concerns with what was apparently a joke doesn't reflect well, either. No, it's not as though it's some kind of official announcement or leak of information. However it reflects on an attitude the big-league players have had, and an attitude which has been becoming more obvious and harmful to the consumers. Whatever we do, you'll still buy it. We don't actually care about your feedback. We'll do as we want regardless of what effect it has on you, and your only option is to deal with it.
Do you happen to have a link on hand where he says otherwise? If he claimed sarcasm, well, we really DO need to get around to making some kind of symbol or font :)