I understand that woman feel discriminated and I see some pretty aweful examples where guys are doing all the wrong things. In the case of the woman who got fired, I felt it was unjust from sendgrid. It shows how badly some guys copy with the issue. So that doesn't help.
The baseline should be that we're all equal. What are the arguments against that?
I feel it's kind of sexist to assume that an article might be offensive to woman, because well, they might just take offense. That implies that woman are very sensitive to these articles, which reinforces the stereotype... Doesn't that belittle woman infinitely more? It just reaches the opposite effect.
The original author didn't think: "Let's belittle woman as much as possible just for the fun of it", that thought (I am pretty sure) never crossed his mind. The article could also have referred to, my father or my cousin.