Couple of clarifications/answers based on comments below:
1. We look at cash-on-hand along with scores from a technology we've built called Mosaic which looks for signals of strength or stress at private companies (a bit more on Mosaic here - http://www.cbinsights.com/mosaic/). So while cash remaining is an important input, we look at other measures (industry health, investor quality, HR activity, etc) to ultimately create the list.
2. Startups are not the intended customer for the list. However, corporate M&A teams, corporate HR teams/recruiters/VCs looking to recruit talent and IP buyers are the customers. The list is a shortcut for their efforts.
3. We're seeing a lot of the above folks buy the report which is a function of (a) it's not easy to find info as we've got the most seed data out there and (b) it is cheaper than alternatives, i.e. recruiters, consultants, trying to do in-house
4. 0% of the data is from Crunchbase. We started a company initially called ChubbyBrain and the CB in our name is a tribute to our humble roots.
If any other questions, don't hesitate to reach out or ask in the comments. Happy to help.