Statistics Refresher?
I'm doing a bunch of split testing and multivariate testing, but have forgotten a lot of the associated statistics and probability. Do any of you know a good refresher I can go over?
It's the best stats resource I've come across, particularly for the stats behind split testing and multivariate testing. I've used it as a reference while building an A/B testing system in the past.
For considerations in building a system to perform split testing and using such a system, the folks working on Microsoft's Experimentation Platform published an incredibly helpful paper: http://exp-platform.com/hippo.aspx