I don't understand your argument here. It's not hard to look up how many patents MS or Apple have in the H.264 patent pool. It's then simple maths to see that neither of them hold a majority of the patents, so every H.264 licence they have to buy costs them money. Raising the price is against their interest while they continue to be big players in the market (and no, I don't believe MS have some long term plan to stop selling Windows and make money off video codec patents instead, the idea is ludicrous). I don't know how much say they have in the pricing, but I assume they have some influence.
The reason Apple and MS are ok with H.264 is that they are large and can easily absorb the cost, but it is harder for new players in the marketplace to do that, and harder for people at the cheaper end of the market where margins are much thinner. (There are other reasons too of course, like engineering time already invested in H.264, hardware support on millions of devices already shipped etc etc).
If you want to get anywhere with your argument then you are going to have to convince people at Apple and Microsoft and others. Calling them liars and dreaming up conspiracy theories about how they are going to make billions from MPEG-LA revenues won't help you convince them. Trying to publicly shame them with bad publicity isn't working and never had much chance of working because very few regular people care that Mozilla or Ubuntu might have to pay royalties for video codecs.
Final word of advice: move development out of the US. There are plenty of countries that don't recognise software patents. Remember the crypto situation? The answer there was to move crypto development outside the US. Make software patents into an argument about "US Jobs", and you will have a much easier time convincing legislators. At the moment they are being told that software patents protect US jobs, and that argument is always going to trump more ethereal ones about fair competition and freedom.