I completely agree. When you're a small startup, few things are in your favor. It's worth every minute to pour over creating a great experience, even if it's done by hand.

@MassageJoy (http://www.massagejoyspa.com), we're currently going through Pinterest and the wider web, and pulling things together to create thoughtful Care Packages for our clients.

Is it hella expensive? Yes. But that doesn't matter. The basic point is to make sure the experience that we deliver is unmatched. And we're either going to do that or die trying.