After re-reading the post, Parse doesn't actually mention shipping. Therefore they may be meaning that it's intended only for using face-to-face.
But to me that's not e-commerce, it's retail.
But to me that's not e-commerce, it's retail.
You can use Parse's integration for traditional e-commerce. As an example, Parse built their own app where you can purchase Parse swag and have it shipped to you: https://itunes.apple.com/us/app/parse-store/id613679907?ls=1...