i.e. Twitter sues Company X for using a follower system. Company X asks judge to throw out the complaint based on the Innovators Patent Agreement that the Twitter CEO and board signed.
In law, it is very difficult for individuals to bind their future selves. You generally need another party to create obligations that they can enforce against you. So for example counter-parties to a contract, trustees and beneficiaries, employers and employees, fiduciary agents and their clients etc etc. All of these require distinct legal persons to work, if you you combine them into a single legal person the obligations evaporate.
Because when it's you vs you the law pretty sensibly throws its hands in the air and says "well what the hell do you want the courts to do? Hop in a time machine and drag past you into court?"
IANAL, TINLA.