We have made ZERO deals for, always, one or both of two reasons:
1) The investors want to control the content and under the CDA/DMCA definitions be publishers.
2) The belief that people are unwilling to pay for news.
Up until 2012, there were doubters that online subscription is the only bet the industry can make to persist. What the interested parties will absolutely never agree to is a system that they don't retain absolute control of the message with.
It is just my speculation now, but I believe they thought I wouldn't get an actual information exchange built without their resources and assistance. I did and now there is some panic because we are one break-out event away from changing the news industry forever. I say forever because people will see a different future and want that once they understand it.
After six months in open beta I know what needs to be done and it isn't pivoting. Mostly UI and colors with some feature polishing. This next iteration will polish the foundation of the nwzPaper system and then we will integrate the facilities to complete the incentive structure and adapt the article ranking as volume builds.
We will be doing some new licensing arrangements to balance the need for producers to earn something with the need for news information to be public, accessible, available and free.
As a developer, you should look at nwzPaper as a central locking agent in a distributed system.