Argh. These rules are toxic. You are unlikely to predict your best hires. A lot of evidence suggests that engineers are uniformly bad at making subjective judgements about future performance. The "Sunday" and "Caller ID" rules basically put a deceptive veneer on the most subjective of all criteria: the "gut check".
That's bad enough, but both rules also have a pernicious culture effect. In companies full of 20-something Red Bull drinking 11a-9p gamer nerds, the rule gets you more gamer nerds. In companies full of 30-somethings with kids, you get more people with kids. This is exactly what you don't want to have happen; a real culture adapts to any positive competent person you find. Good cultures figure out down the road how to get people to hang out outside of work. They also accept people who just don't want to spend their out-of-work time with their officemates. Why would you want to filter those people out? That property has no known correlation to ability or performance.
Finally: do you really want to be the hiring manager who says out loud that you have a rule built into your hiring process that involves people working on Sunday? Don't make people work on Sunday.
The sooner we kill the "Sunday rule", the better.