Farmers in India use Pepsi/Coke instead of pesticides
news.bbc.co.uk
news.bbc.co.uk
I remember there was a huge uproar when that news broke and both companies had to invest heavily into PR campaign (involving several movie mega-stars) to play it down.
Update: Looks like it is. The Pepsi/Coke pesticide brouhaha took place in 2006.
http://www.businessweek.com/stories/2006-08-09/india-pestici...
http://www.occupymonsanto360.org/2013/03/06/india-press-repo...
Update #2: News of Pepsi/Coke being used in lieu of pesticides is also making the rounds...
http://consciouslifenews.com/coke-pepsi-being-pesticides-ind...
The article is quite misleading, though. Sugar isn't used as a pesticide. It's a way to control the ecosystem, like introducing a new species to prey on another. Coke doesn't directly kill the insects (as far as we know).
[Agricultural specialist Devendra Sharma says] the drinks are effectively sugar syrups and when they are poured on crops they attract ants which in turn feed on the larva of insects.
If you're looking for an interesting, but light read, I'd highly recommend http://www.amazon.com/Fruit-Hunters-Adventure-Commerce-Obses...
Coming soon: You drink Coke? Are you nuts? It's so toxic, they use it as a pesticide.