Vimessa (YC S11) Deadpooled, Founders Launch User Retention Service, Userfox

techcrunch.com

6 pointspclark3 comments

Presumably this is the same company, so it's really just a pivot, and not deadpooling of the company.

correct! we built something, it didn't work out, so we built something new.

I always preferred the term "sunset" to "deadpool".