Padlet (YC W13) brings Collaborative Website Building
techcrunch.com
techcrunch.com
I see a bunch of boxes. So I click one, and I see a bunch of boxes with text / images, kind of like a bunch of post-it notes on a cork board. And then I click one, and I get an iframe of some other website.
So it's kind of like a blog but with less structure?
I'm not sure. Maybe I'm not the right audience. But you definitely need to refine your message a bit.
A blog with less structure, or cork-board can both be used to describe a subset of utility that we offer.
Since you are front end developer, you can potentially use it to share code snippets, for one (we do syntax highlighting). If you do design as well, you can put psd and ai files and get feedback from people on the page itself (you won't even need to download the files to view them).
Some people use Padlet for agile project management too.
After seeing the above comments, I went back to the site with a 'blank slate'. I actually don't think too much needs to change as a bit of vagueness can allow people to freely decide what the service is and can help you guys out as well.
However, I believe there needs to be some sort of central mission statement--something as simple as a googledocs for websites--so that first-time visitors know the main goal. From there, they can surf around and make the site what they want but at least you guys have stated your message clearly. Hope this helps a bit. Good luck!
But I think I'm just not your audience. I think you have something here, I'm just not sure what it is (and your messaging indicates that you're still fishing around a bit yourselves... and that's OK).
Here's a memorial for a polar bear: http://padlet.com/wall/nqgbzhfs77
A thank you board for NYC shelter and sanitation staff during the hurricane: http://sandyheroes.com/
(Both those are from the article, by the way.)
I think it's hard to balance the ability to create what you want, with the ability to have enough structure so the site isn't just a random collection of stuff. It's also hard to build a gui that allows non-coders to have fine grained control over the display.
Right now, I feel like this leans too far to the unstructured side, where it's hard to figure out what to use it for. I also find the controls to be kind of cryptic and difficult to use.
If there was one suggestion I might have on where to go next, it would be improving fine grained control of item placement (as alluded to in my original comment). No one has done this well, and it is one of the things that makes coders say "screw it, I'll just do it with CSS", and non coders say "screw it, I'll hire a designer/programmer.
“We actually believe we can play a part in payments down the line, by letting you build a page full of stuff that’s for sale and adding a payment widget,” said Plyush. “Right now it’s very basic, but more sophisticated interactions are on our timeline.”
After reading the article and skimming their site, it's obvious they have more in their plans down the road, but the idea at its base is already quite promising. Simple, but appeals to the masses!
And I agree we can use more structural elements. Freedom is often limiting.