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I thought it was a great article.

The author is basically telling people not to create bubble startups. If you want to create a business, create one that has value. Don't just create a startup for some romanticized ideal.

It is sound advice, even if it cuts a little too close to the bone for some.

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i feel like it would be a great article if it weren't playing totally on semantics to write a sensationalist article.

he's basically labeling startups and startup culture as the "bad business" subset of entrepreneurs. it is not the case that all startups are bad businesses, nor is it the case that all entrepreneurs are running good businesses.

he could totally skip all of that labeling and write an article on running good business.

Too close to the bone? Seemed more like too close to trivial to me.

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